Pages Navigation Menu

YourLifeDaily is dedicated to providing inexpensive, creative and resourceful ideas for enhancing the quality of life

banner

The Craigslist Trick You Fall For

The Craigslist Trick You Fall For

There’s one born every minute: Shoppers fall for advertisements touting a high regular price alongside a lower asking price, finds a new study from the University of Colorado, Boulder.

For example, items that were advertised as “Regularly $119.99, Sale Price $39.99” attracted more buyers than ads reading simply, “Sale Price $39.99”. People also estimated an item to be worth up to 84 percent more if its ad mentioned a higher regular price.

Even if buyers recognize the higher price is BS, studies show they’re still a lot more likely to fork over cash, says study coauthor Christina Kan. The way it works …read more

Leave a Comment

Your email address will not be published. Required fields are marked *

banner
banner
Rentals From $8.98 A Day 7 Major Car Vendors. Save Up To 40%
Skip to toolbar